Clear decisions depend on clear interfaces. This UX case study redesigns the currency exchange experience, applying user research and cognitive-load reduction principles directly transferable to dashboards and data-driven tools.
Project Links
This is a rare non-data project, but a foundational one. By speaking with travelers and refining the user flow through rapid tests, I focused the design on simplicity and trust. The process sharpened how I think about user intent and cognitive load, reminding me that the same UX principles of empathy, clarity, and visual guidance apply to data storytelling. It directly changed how I design dashboards and analytical reports; I now run usability tests on my work. Plus, Figma’s a fun toy.
Project Overview
Travelers need more than a fast currency conversion; they need to feel confident in the decision they're making. This UX case study explored how a currency-exchange experience could communicate information clearly, build trust, and help users move from uncertainty to action.
I used semi-structured interviews, a short survey, and iterative usability testing to inform a Figma prototype. The research highlighted the importance of confidence alongside speed, guiding refinements to the conversion call to action, visual hierarchy, and accessibility. Low- and high-fidelity prototypes helped me explore and test the user flow before settling on the final design.
The resulting concept combines currency conversion with location-aware suggestions, using clear visual hierarchy and progressive disclosure to keep the experience focused. Although this isn't a data-analysis project, it demonstrates a skill central to effective data storytelling: understanding what people need to know, then designing an interface that helps them find it and act on it.
Gallery
High-fidelity prototype: tested on users to refine layout,
micro‑interactions, and trust cues before developer handoff.
Low-fidelity prototype: wireframes connected for early usability
testing to validate flow and basic functionality.
Persona: a hypothetical frequent traveler used to shape task
flows and accessibility needs.
References
No external dataset. The project was completed as part of the Google UX Design Professional Certificate.